From the beginning the founders discovered their passion for visuals and the production of events. This started very early in the 70’s with the first video camera that had a ¼ tape and was black and white where the first productions were made and few months later Prosivision, a production company, was born in Caracas, Venezuela. From there on for more than 30 years stories were created, dreams were made reality, more than 1200 commercials for television, movie theaters, radio and also audiovisual programs of high impact.
Two brothers then founded AIP ASESORES DE IMAGEN PUBLICA a platform of communications experts dedicated to advise and create strategies in both the private and public world for very diverse clients in many countries. With a very young and creative team the Rodríguez Siso brothers had success in countries like: Venezuela, Argentina, Aruba, Ecuador, United States, Spain, México, Perú, Dominican Republic and other corners of the world.
With always a clear north and desire to help, they formed the NGO Unamos that was able to unite efforts and desires of companies, media, private and public institutions to create an amazing impact in thousands of children who’s human rights were violated. The Colmena de la Vida where the homes built and the production of a Telethon (called Telecorazon) was the main channel to raise funds for this amazing effort.
As they grew as a communications group the challenge was to create a Global Communications Group capable of expanding frontiers and a couple of years ago in the United Stated, PIC PUBLIC INTEGRATED COMMUNICATIONS was created. Aligned to new technologies and a vibrant team of advisors and strategic partners, PIC is now opening new services and always ready to help any clients in four main services: Think, Do, Show and Care.
For more than 30 years stories were created and built, we are a part of them.